PRIVACY POLICY( PUREGENIUS)

Last Updated: 03/08/2026

PUREGENIUS (“PUREGENIUS,” “we,” “us,” or “our”) values your privacy. This Privacy Policy explains how we collect, use, share, and protect your information when you visit our website, interact with our ads, or sign up to receive emails and updates.

1) Information We Collect

We may collect the following types of information:

A. Information you provide to us

  • Contact information such as your email address and (if provided) your first name.

  • Preferences you share (for example, skincare concerns such as dark spots, uneven-looking tone, or dullness).

  • Messages or inquiries you send to us.

B. Information collected automatically
When you visit our website or interact with our content, we (and our service providers) may automatically collect:

  • Device and browser information (IP address, device type, browser type)

  • Usage data (pages viewed, clicks, time spent)

  • General location (approximate region or city)

C. Information from third parties
We may receive information from platforms and partners you use, such as:

  • Meta (Facebook/Instagram) if you submit a lead form or interact with our ads.

  • Email marketing platforms (e.g., Mailchimp) that process subscription data.

  • E-commerce platforms and marketplaces (e.g., Amazon) when you click links or purchase through third-party sites (we may receive aggregated or limited data based on the platform’s policies).

2) How We Use Your Information

We use your information to:

  • Send you updates, tips, announcements, and promotional emails (including launch notifications and discount information)

  • Deliver and manage our VIP list and pre-launch communications

  • Improve our marketing, website experience, and content

  • Measure advertising performance and understand what content is helpful

  • Prevent fraud, abuse, or unauthorized use

  • Comply with legal obligations

3) How We Share Your Information

We do not sell your personal information.

We may share your information with:

  • Service providers who help us operate our business (e.g., Mailchimp for email delivery, website hosting providers like Squarespace, analytics tools)

  • Advertising platforms (e.g., Meta) for purposes like lead form delivery and ad measurement

  • Legal/Compliance when required by law, subpoena, or to protect rights and safety

These providers only receive the information needed to perform their services and are expected to protect it.

4) Email Marketing & Your Choices

If you opt in to our email list, we may send you marketing emails. You can opt out at any time by:

Unsubscribing will stop marketing emails, but we may still send non-promotional messages when necessary (e.g., responding to a request).

5) Cookies & Tracking Technologies

We and our partners may use cookies, pixels, and similar technologies to:

  • Understand website performance and user behavior

  • Measure ad performance (e.g., Meta Pixel or similar tools, if enabled)

  • Improve and personalize content

You can control cookies through your browser settings. Disabling cookies may affect website functionality.

6) Meta (Facebook/Instagram) Lead Forms

If you submit your information through a Meta lead form, Meta may provide your information to us, and Meta may also process your data under its own policies. We recommend reviewing Meta’s privacy policies for additional details.

We use lead form information to contact you about PUREGENIUS updates, launch notifications, discounts, and related marketing content.

7) Data Retention

We retain personal information only as long as needed to:

  • Provide services and communications you requested

  • Maintain business records

  • Comply with legal obligations

  • Resolve disputes and enforce agreements

You can request deletion as described below.

8) Security

We take reasonable measures to protect your information. However, no method of transmission or storage is 100% secure. We cannot guarantee absolute security.

9) Children’s Privacy

PUREGENIUS is not intended for children under 13, and we do not knowingly collect personal information from children.

10) Your Rights (Depending on Where You Live)

Depending on your location, you may have rights to:

  • Request access to your personal information

  • Request corrections

  • Request deletion

  • Opt out of certain processing

To request any of these, contact us at: support@puregeniusbrand.com

11) Changes to This Policy

We may update this Privacy Policy from time to time. The “Last Updated” date will reflect changes. Continued use of our website or services means you accept the updated policy.

12) Contact Us

If you have questions about this Privacy Policy, contact us at:

PUREGENIUS (Evar Brands, LLC)
2335 E Atlantic Blvd, Suite 200, Pompano Beach, FL 33062
Email: support@puregeniusbrand.com
Website: puregeniusbrand.com